What are Dofollow and Nofollow Links for SEO?

Manish Verma
4 min readFeb 12, 2020

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Well, when we discuss the backlink and ranking factors, then these two terms Dofollow and Nofollow come into the discussion. Yes, in link-building, these two terms play a significant role.

Here, we are going to discuss all the Dofollow, and Nofollow backlink and How to Know Link is Dofollow and Nofollow?

What is a Dofollow Backlink?

Dofollow backlink is the most beneficial backlink, and SEO experts like to build this kind of link. It actually passes the authority from the connected site. Yes, Google crawlers crawl these links and give priority to them.

It is one of the most vital ranking factors. It helps to get a link juice as well. So, if you want to get more traffic to your site, then build quality do-follow links with clear anchor text.

What is a Nofollow Backlink?

Nofollow backlinks are those backlinks that comes with a no-follow tag rel=”nofollow”. This tag orders crawler not to crawl this link. Well, it doesn’t pass the link juice to your site.

Yes, you will not get authority, but you will surely get some traffic to your site if you correctly use the low, competitive keywords as the anchor text.

Primary Difference between Nofollow and Dofollow Links

If we say the primary difference between the Dofollow and Nofollow backlink are Dofollow links passes the link juice to your site, but No-follow links don’t pass the link juice.

Crawler can’t follow the no-follow links. Only humans can follow this link. So, in manual traffic purposes, it may play a significant role.

Types of No-follow Backlink

See! Basically, No-follow backlink are divided into two types these are like as follow;

Robots Meta Tag:

This kind of No-follow backlinks shows the following tag <meta name=”robots” content=”nofollow”/> . This tag commands to the crawler not to follow the link on the full page.

Link Attribute:

This kind of No-follow backlinks shows the following tag <a href=” http://www.google.com" rel=” nofollow”> . This tag commands the crawler not to count the link on the ranking page.

How to Know Link is Do-follow and No-follow?

Well, if you want to know the link is Dofollow and Nofollow, then you can do so in the following steps these are like as follow.

  • SEO Extensions
  • Inspect the HTML Code
  • Use Backlink Analyse Tool

SEO Extensions

A lot of SEO Extension is available on the internet to identify the Do-follow or No-follow link. Well, in them, is one of the best extensions. Through this SEO Extension, you can simply identify the status of the link. Here, a lot of other specifications and features are also available.

You just need to install the extension in your Chrome browser, just it. You just need to click on analysis to know the SEO status of that particular page.

Inspect the HTML Code

Inspecting the HTML Code is one of the easiest methods of identifying the status of the backlink. Here, you need not install any extension.

You just have to place the mouse pointer on the link and click right then you will get the Inspect option. You can also check on page source code by CTRL+U That’s it. If it shows rel=” nofollow” tag, then it’s clear that this link is Nofollow.

In the case of Dofollow In the case of Nofollow Backlink Analysis Tool

If you are a digital marketer, then you may know various tools. But, according to our research, we have found one of the best tools for analyzing the status of backlink. Yes, According to us link miner would be the best choice.

It comes with a lot of specifications and features. So, it has wide popularity in the market. Well, you can check the tool in the free trial period.

  • You just need to go to the official site of Link miner.
  • After that, put your URL into the search box.
  • That’s it, you will get the information regarding the backlinks which are attached to that particular link.

Is it Bad to Have No-follow link in Your Site?

Many of you have this question in your mind. My answer will be, “No.” If you have an authority site, then you can build-up the No-follow link. It will stop to pass the authority.

Two Link Building Psychologies

Here, we are going to tell you two link building psychology;

Earn Link Juice

If you are looking to earn the link juice to your site, then you should go with an email outreach technique. Through this technique, you can request another authoritative site owner to give a Dofollow backlink to improve the authority of your site.

Referral Traffic

If you want to get referral traffic from other sites, then don’t worry about Do-follow and No-follow attribute.

Conclusion

This is all about the broad discussion regarding the Do-follow and No-follow link. Here we have discussed a lot of things, including the quality of link with the comparison between them. Yes, here we have also put down the details about How to Know Link is Do-follow and No-follow?

So, friends, I hope you like this article. If you like then please hit the sharing button to share this article with your friends. Stay tuned for the next update. Thanks for reading.

Originally published at https://digitalultron.com on February 12, 2020.

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Manish Verma
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Professional Digital Marketer, passionate blogger & Entrepreneur founder & CEO of Digital Ultron.